The purpose of this group project is to work with an assigned company to design a microsite and marketing collateral, which will promote a product or service that targets a specific audience. Throughout the process we looked at: collecting inspiration and competitive site research, research of our target audience and content plan, provided a comprehensive layout for the microsite's pages, identified marketing collateral, presented a video walk-through, and lastly, we showcased a final presentation board.
Here is our final presentation board!
